Levi´s is winning costumers!

Levi's also believes it is winning back consumers with trendier clothing designs.
The company fared well in all its major markets during the first quarter. North American sales climbed 7 percent to $584 million. European sales increased 10 percent to $266 million. In the Asia Pacific, sales rose 4 percent to $188 million.

John Anderson Levi´s chief said

Without ruling out the possibility of an IPO, Levi's current management so far has said the company remains focused on extending its recent momentum.
"We will continue to evaluate all of our alternatives," John Anderson, Levi's chief executive officer, said during a Tuesday interview.
Anderson replaced Phil Marineau, who retired after a a seven-year stint marked by thousands of employee layoffs, widespread factory closings and other cutbacks that were imposed as more than $3 billion in annual sales evaporated during Levi's decade-long decline.

Levi´s sales have increased

First-quarter revenue rose 7 percent to $1.04 billion, a significant improvement for a company that has registered lower annual sales in nine of the past 10 years. Levi's sales have increased in each of the last two quarters.
It also marked the sixth consecutive quarter that Levi's profit has climbed from the previous year, a streak of prosperity that has spurred talk about an initial public offering of stock. Levi's went private in 1985 in a buyout engineered by the Haas family, the descendants of the company's founder.

Levi´s made 106 million dollars during first quarter 1997!

Levi Strauss & Co. posted its biggest first-quarter profit in a decade, providing the latest sign that the long-suffering jeans maker is finally on the mend.

The San Francisco-based company said Tuesday that it earned $86.6 million during the three months ended Feb. 25. That represented a 61 percent increase from net income of $53.8 million at the same time last year.
The performance represented Levi's most profitable start since it made $106 million during the first quarter of 1997.