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Levi´s Jeans Co. in 1915-1922

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By 1915 the company was buying the majority of its denim from Cone Mills, in North Carolina (by 1922 all the denim came from Cone). Founded in 1891, it was the center of denim production in America by the turn of the century. Cone developed the denim which brought Levi’s ® jeans their greatest fame during the following decades.

Los jeans han sido símbolo de protesta de la gente de color

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Tupac Shakur

Los jeans también han estado presentes como símbolo de protesta y rebeldía entre los cantantes que representan a la sufrida gente de color -coloured, negroes, niggers, black people-, cuyas desventuras han sido cantadas en los populares blues (el cante jondo del sur profundo), que han servido de base rítmica y armónica al rythm and blues, luego al rock and roll y actualmente al rap y al hip-hop...

David Craig